Our Members

Travel Tech is the only non-profit membership organization advocating on behalf of travel tech companies to create a more transparent, competitive, and innovative global travel marketplace. As part of this powerful collective, our member companies are strengthened by our ability to influence critical public policy decisions that affect the future of the industry.

About the Industry

Expected to Grow

$289 billion

Gross revenue for the U.S. travel sector fell 61% to just $156 billion in 2020 as the COVID-19 pandemic impacted the sector. However, a rapid recovery is underway, and gross revenue is expected to grow to $289 billion in 2022 with a full recovery expected by 2025.

Online travel intermediaries, including online travel agencies (OTAs), metasearch services and travel management companies (TMCs) (supported mainly by GDS technology) represent a significant source of indirect business for most travel suppliers, and delivered over one third of overall industry gross revenue in 2020.

US Total Travel Market Share

By Segment 2021

Indirect distribution, at $182 billion, accounted for just over 45% of the total travel sector in 2019, falling to 36% in 2020 as consumers turned to direct channels during the pandemic. However, indirect channel distribution is expected to return to pre-pandemic levels by 2024.

US Total Travel Market Share

By Segment 2020

Who is Travel Tech?

Laura Chadwick
President & CEO

Laura Knapp Chadwick is President & CEO of the Travel Tech Association.

Brandon Palumbo
Director of Policy & Government Relations

Brandon Palumbo is a seasoned government relations professional with a diverse background across both the public and private sectors.

Bethany Headshot
Bethany Reitsma
Senior Manager of Industry Relations

Bethany Reitsma is the Senior Manager of Industry Relations and Senior Advisor to the CEO at the Travel Technology Association.

Travel Tech Through the Years

Travel Tech was founded in 1999 and we celebrated 25 years in 2024! Click below to read more about what Travel Tech has been up to since its creation.

1999

The Interactive Travel Services Association (ITSA) is formed as a nonprofit mutual benefit corporation under the California Nonprofit Mutual Benefit Corporation Law to “promote the growth of the online travel services industry, educate the general public, and participate in the administrative, legislative, and judicial processes regarding governance of the industry”

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