With the recent debut of Apple’s Vision Pro, its new long-awaited augmented and virtual reality headset, interest in the use of immersive technologies – collectively known as “XR” — to support travelers and travel companies alike continues to grow. This cutting-edge technology has the potential to:
- Enhance travel discovery by allowing consumers to experience resort accommodations and tourist attractions before they book
- Improve the onboard flight experience
- Offer on-site guests a virtual AR tour guide with curated stops and experiences, and
- Allow travelers to share their vacation memories and photos in ways they have never been able to do so before
In this special Travel Tech webinar, learn more from Cortney Harding, a leading authority on emerging technologies and CEO of the award-winning Friends with Holograms XR creative agency. Harding introduces augmented and virtual reality, how she’s seen the technology grow and develop over the past few years and discusses the potential for XR in the travel industry.