Solutionz is helping redefine the future of travel technology by combining innovation, personalization, and purpose-driven growth. Founded by Chicke Fitzgerald, who literally wrote the book on Global Travel Distribution, the company draws on more than four decades of travel and travel technology expertise. Fitzgerald entered the travel industry in 1978 and travel technology in 1982. Over her career, she worked with industry leaders including Sabre, Travelport, and SITA before launching her own consulting company in 1996, becoming known for helping companies rethink growth, innovation, and customer engagement.
Her career has spanned the industry’s evolution from legacy Global Distribution Systems to today’s digital and AI-driven platforms, giving her firsthand experience across the full chain of how travel demand is created, captured, and monetized.
Today, Solutionz positions itself as a “Growth Multiplier,” an emerging SaaS category focused on helping companies create more value from the audiences and relationships they already have. The company’s SMARTtools platform helps brands improve personalization, connect travelers to precise destinations and experiences, and strengthen customer engagement without losing the human side of travel.
Purpose is also central to the company’s mission. Through its TravelingToGive™ initiatives, Solutionz directs portions of revenue toward charitable causes supporting nonprofits, veterans, and anti-human trafficking efforts—reflecting Fitzgerald’s belief that business growth and social impact are stronger when combined.
With 179 years of combined travel technology experience across its leadership team, Solutionz brings a seasoned perspective to conversations around AI, personalization, and the future of the industry. Fitzgerald believes travel companies must apply AI thoughtfully, especially as many brands struggle to maintain authentic customer relationships and trust in an increasingly automated world.
“Travel Tech creates an opportunity to collaborate with innovators who are shaping the future of the industry,” said Fitzgerald. “I’m especially excited about the conversations around AI, personalization, and building technologies that strengthen both business growth and human connection.”
Guided by the belief that “giving is not what we do, but who we are,” and that companies that “give more, make more,” Solutionz is helping shape a more connected, innovative, and purpose-driven future for travel technology.
Mobi.AI has positioned itself as a trailblazer, leveraging AI to redefine travel technology.
Anna Jaffe, CEO of Mobi, founded the company over a decade ago to help people solve the most pressing issues of our time. She is particularly interested in the intersection between technology and humanity—and how technology can increase our empathy, sensitivity, and decision-making capabilities. Anna’s passion for exploring how AI can shape the future for the better is defining how Mobi impacts the world. She calls their technology Human Collaborative AI.
Mobi’s collaborative AI platform consists of a collection of advanced AI tools that help their B2B partners in travel, tourism, and hospitality deliver transformational customer experiences that drive engagement, loyalty and revenue. Their solutions recently received the People’s Choice Award as a part of Phocuswright’s Innovation: Launch at the 2024 Phocuswright Conference.
“With travel, everyone understands it because everyone does it,” said Anna Jaffe, CEO of Mobi. “Mobi has a thoughtful opinion on AI and we have a wealth of knowledge and understanding on that technology that we are excited to bring to the table in the travel tech community.”
Data-driven innovation is transforming the travel industry, and Snowflake is at the forefront of making enterprise data management and AI easy, connected, and trusted.
Snowflake’s fully managed platform connects businesses globally, enabling them to turn data and AI into powerful applications and solutions. In the travel and hospitality sector, companies use Snowflake’s unified data platform to enhance guest experiences through advanced analytics, deploying sophisticated tools like large language models (LLMs) and machine learning applications that deliver personalized experiences at scale.
“Our AI Data Cloud helps travel companies create seamless, personalized journeys by unlocking the full potential of their data,” explains Whitnee Hawthorne, Snowflake’s Global Head of Travel and Hospitality.
“While travel touches everyone’s lives, the industry hasn’t kept pace with technological innovation in other sectors,” Hawthorne notes. “As an Advocate member of Travel Tech, Snowflake is committed to fostering the next wave of travel innovation and helping shape the future of the industry.”
Wednesday, May 13, 2026 — The Travel Tech Association is launching the Travel Tech Angel Investor Network Brief — a monthly publication connecting investors with the founders behind Travel Tech’s Start-Up Member companies and the innovations they are bringing to the future of travel. The Brief is built around a simple belief: in early-stage investing, […]
